Report Thailand

	REPORT ON PHASE 1 OF THE PROGRAM TO ASSIST THE IMPLEMENTATION OF ELECTRONIC COMMERCE FOR COMMERCIAL MESSAGES IN MEXICO

ASIA PACIFIC ECONOMIC COOPERATION
TRANSPORTATION WORKING GROUP
SEVENTEENTH MEETING – SINGAPORE
MARCH 2000

STEERING COMMITTEE ON MORE COMPETITIVE TRANSPORTATION INDUSTRY (INCLUDING INFRASTRUCTURE)

ELECTRONIC COMMERCE GROUP

REPORT ON PHASE 1 OF THE PROGRAM TO ASSIST THE IMPLEMENTATION OF ELECTRONIC COMMERCE FOR COMMERCIAL MESSAGES (TPT 01/99T)

IN THAILAND

Submitted by Thailand

March 2000

LEAD ECONOMY: AUSTRALIA

Summary

Thailand has participated in the APEC-TPT-WG Phase 1 Electronic Commerce project since June 1999. A five-day course was held during the week of 22 November 1999. Various business sectors involved in international transport and related trading activities have attended the course and gained much more knowledge and skills in electronic commerce.

Objective

The objectives of this course are as follows:

assist organisations involved in international transport and related trading activities to implement electronic commerce systems that best meet their needs;
provide examples of successful implementation of various forms of electronic commerce so that businesses can more readily judge the system best suited to their needs;
demonstrate the process for implementing electronic commerce in a consistent manner which is compatible with as wide a range of trading partners as practicable. This will enable the benefits of electronic commerce in APEC economies to be maximised;
identify and assist in removing technical and business barriers to the adoption of electronic commerce and increase the capability of businesses in APEC economies to adopt this technology,
prepare participants for the trialing of messages under Phases 2 and 3 of the project.

Participants

There were forty participants from 14 organisations attended the course, which were as follows:

Organisation	No. of participants
1. The Office of the Permanent Secretary to the MOTC	1
2. The Office of Maritime Promotion Commission	1
3. The Thai Airways International Public Company	2
4. The Port Authority of Thailand	1
5. The Ministry of Commerce	1
6. The Customs Department	2
7. The Bangkok Ship Owners and Agents Association	2
8. Thai License Customs Broker Association	5
9. The Shipowners’ Association	3
10. The Thai International Freight Forwarder Association	5
11. The Thai National Shippers’ Council	5
12. The Thai Maritime Navigation Company	1
13. The Thai Airfreight Forwarders Association	5
14. The Thai Bankers’ Association	6
Total	40

Course deliverer

This course was delivered by :

Mr. David Burton
Equant Application Services
Equant Group
North Sydney, NSW
Australia.

Course format

The Course was spend the first three days covering :-

setting the eBusiness scene,
an overview of the various forms of ‘Electronic trade’ (EDI, eCommerce, eBusiness and the like),
some of the Management and Technical issues associated with the introduction of eBusiness, and
how eCommerce fits in the air/sea freight industry
practical steps involved in the introduction of eBusiness.

This includes workshop sessions in which we will build unique business cases for each participant’s environment.

On day 4, we have covered:

what is EDI, eCommerce, eBusiness, etc.
Some of the key ‘enabling’ technologies
Major flows in Air/Sea Freight
Implementation Options available in the region.

On day 5, a visit to the Siam Commercial Bank Headquarter was arranged.

Some eBussinesses Systems were presented.

Course outcome

At the end of this course, participants had been provided the knowledge in:

solid understanding of electronic commerce, how to leverage it, the process of implementation, and the potential technical and business barriers to successful implementation;
a step-by-step approach to the analysis of each participant’s environment, and the development of their own unique implementation;
a "generic" project plan detailing the steps necessary to prepare for the trailing of messages under Phases 2 and 3 of the APEC project.

Pawasut Chunganuwat
Director of Information Centre
Ministry of Transport and Communications
Bangkok, Thailand
Local Project Coordinator

This page was last updated on 17 May 2000